Month: March 2018

Some words could, better than other, explain Alfa Romeo Philosophy “Alfa Romeo is not a simple automobile factory: its cars are something more than conventional cars. there are many brands of cars, and among them, the Alfa occupies a separate place. It is a kind of disease, the enthusiasm for a means of transport. It is a way of life, a very special way of conceiving a motor vehicle. Something that resists definitions. Its elements are like those irrational traits of the human spirit that can not be explained by logical terminology. These are feelings, passion, all things that have more to do with the heart than with the brain. Of course, some of these elements are simply mechanical, and therefore they are easy enough to identify. These are concepts that arise from the activity of racing, in which excellence is essential” (Ing. Orazio Satta Puliga)   Original Italian. « L'Alfa Romeo non è una semplice fabbrica di automobili: le sue auto sono qualche cosa di pi…